Current Employment Status:
Hired Part Time on Jul 11, 2024
Resume:
Portfolio:
Experienced SEO Specialist | 5+ Years in Digital Marketing
Looking to improve your search rankings and establish strong link-building strategies? I'm here to help! With over 5 years of experience in SEO and digital marketing for e-commerce, local small service businesses, and digital publishing media in the health & wellness industry.
I help improve online visibility and drive organic traffic as an SEO VA. What I Can Do For You:
On-Page Optimization: Enhance your website's content and structure for better search engine visibility.
Off-Page Optimization & Link Building: Execute targeted outreach campaigns to secure high-quality backlinks.
Keyword Research & Full Website Audits: Identify high-potential search terms and conduct comprehensive site audits.
Local SEO: Optimize your business for local search to attract nearby customers.
Technical SEO: Resolve technical issues that impact your site's performance.
Image Optimization: Improve load times and search engine indexing with optimized images.
Google Analytics & Search Console Setup: Monitor and analyze your site's performance.
Professional Experience:
Pillar4 Media (Upwork) | Link Building - Outreach Assistant VA
July 2020 - December 2023
-Generated high-quality prospect lists for link-building campaigns.
-Refined lists using metrics like domain rating and spam score.
-Ensured quality checks on potential sites.
-Gathered and verified decision-maker contacts for outreach.
EcommerceCEO (Upwork) | SEO VA Assistant
October 2017 - April 2020
-Cultivated prospect lists for diverse agency clients.
-Conducted site assessments and keyword research.
-Verified decision-maker contacts for outreach campaigns.
-Enhanced client SEO outcomes with targeted strategies.
FiveFour SEO Agency (Upwork) | Link Building - Outreach Assistant VA
March 2018 - May 2019
-Led link-building campaigns for an Australian flower shop.
-Conducted site assessments and refined prospect lists.
-Improved SEO rankings through strategic outreach.
Pfizer UK (Upwork) | SEO Audit Specialist
March 2018 - August 2019
-Executed detailed website audits using Screaming Frog.
-Resolved 404 errors and other SEO discrepancies.
-Provided weekly summaries and managed SEO health for multiple sites.
Skills & Tools:SEO Tools: Ahrefs, SEMrush, Buzzstream, Screaming Frog, Ubersuggest
Productivity: Google Sheets, Asana, ClickUp, Trello, Monday
Design: Canva, Photoshop, FigmaCMS: WordPress, Webflow
Analytics: Basic proficiency in GA4 and GSC
Certifications & Training:
-SEO - Search Engine Optimization (Inventive Media)
-SEO Manager Certification (In Progress, Blue Array Academy)
-Local SEO Masterclass (Gelo Amonelo)
-SEO Foundations (
-E-commerce SEO (Kherk Roldan)
Let's take your website's SEO to the next level!
Contact me today to discuss how I can help you achieve your digital marketing goals.
Experience: 2 - 5 years
As an SEO Specialist with over 5 years of experience, I excel in enhancing online visibility and driving organic traffic through comprehensive link-building campaigns, keyword research, and full website audits. I am proficient in utilizing tools like Ahrefs, SEMrush, and Screaming Frog to deliver data-driven SEO strategies that improve search engine rankings and user engagement. My adaptability and continuous learning mindset ensure I stay ahead of SEO trends and algorithm updates, providing innovative solutions for my clients.
Experience: 2 - 5 years
With over 5 years of experience in digital marketing, I specialize in generating and refining high-quality prospect lists for effective link-building campaigns. My expertise includes: Prospecting: Using a combination of the eyeball test and client-specific criteria like Domain Authority (DA), traffic, spam score, content authority, and relevance to create tailored prospect lists. Outreach Preparation: Efficiently gathering and verifying primary contact information and social accounts to ensure successful outreach. Campaign Execution: Conducting thorough quality checks on potential sites to ensure they meet high standards for credible and impactful link-building partnerships. Tools I use include Ahrefs, Semrush, Buzzstream, and Google Sheets to streamline and enhance the link-building process, driving significant improvements in SEO performance and search engine rankings.
Experience: 2 - 5 years
With over 5 years of experience in digital marketing, I specialize in generating and refining high-quality prospect lists for effective link-building campaigns. My expertise includes: Prospecting: Using a combination of the eyeball test and client-specific criteria like Domain Authority (DA), traffic, spam score, content authority, and relevance to create tailored prospect lists. Outreach Preparation: Efficiently gathering and verifying primary contact information and social accounts to ensure successful outreach. Campaign Execution: Conducting thorough quality checks on potential sites to ensure they meet high standards for credible and impactful link-building partnerships. Tools I use include Ahrefs, Semrush, Buzzstream, and Google Sheets to streamline and enhance the link-building process, driving significant improvements in SEO performance and search engine rankings.
Local SEO With over years of experience in digital marketing, I specialize in SEO strategies that enhance visibility for businesses in local search results. I can help you with: Local Listings Optimization: Ensuring accurate and consistent business information across all local listings, including Google My Business, to improve local search rankings. Citation Building: Creating and managing local citations to boost local search visibility and improve online reputation. Localized Content: Developing and optimizing content that is tailored to local audiences, incorporating location-specific keywords to drive targeted traffic. Review Management: Monitoring and responding to customer reviews to enhance online reputation and build trust with local customers. Competitor Analysis: Analyzing local competitors' strategies to identify opportunities and stay ahead in local search rankings. By implementing effective Local SEO strategies, I help businesses attract more local customers, increase foot traffic, and improve their overall online presence in their targeted geographical areas.
Off-Page SEO With over 5 years of experience in digital marketing, I excel in off-page SEO strategies that enhance website authority and drive organic traffic. My expertise includes: Link Building: Generating and refining high-quality prospect lists and executing targeted outreach campaigns to secure valuable backlinks, improving domain authority and search engine rankings. Content Promotion: Leveraging various platforms and social media channels to amplify content reach and attract quality backlinks. Influencer Outreach: Identifying and collaborating with industry influencers to build relationships and secure endorsements that boost brand visibility and credibility. Competitor Backlink Analysis: Analyzing competitors' backlink profiles using tools like Ahrefs and SEMrush to identify opportunities for link-building and staying ahead in the market. Online Reputation Management: Monitoring and managing online reviews and brand mentions to enhance the overall perception and credibility of the brand. By implementing effective off-page SEO strategies, I help increase the website's visibility, authority, and overall search engine performance, driving significant improvements in organic traffic and engagement.
Experience: 1 - 2 years
WordPress With over 5 years of experience in website development and SEO, I specialize in building and optimizing WordPress websites to enhance performance and user experience. My expertise includes: Website Development: Creating and customizing WordPress websites using themes and plugins to meet client specifications and industry standards. SEO Integration: Implementing on-page SEO best practices within WordPress, including optimizing content, meta tags, and images for improved search engine rankings. Performance Optimization: Enhancing website speed and performance through efficient coding practices, caching, and image optimization. Responsive Design: Ensuring WordPress websites are fully responsive and mobile-friendly, providing an optimal user experience across all devices. Security Enhancements: Implementing security measures to protect WordPress sites from vulnerabilities and attacks. By leveraging my expertise in WordPress, I deliver high-quality, SEO-friendly websites that drive traffic, engage users, and support business growth.
Experience: 6 months - 1 year
WordPress & Elementor With over years of experience in website development and SEO, I specialize in building and optimizing WordPress websites using Elementor to create visually appealing and highly functional sites. My expertise includes: Elementor Page Building: Designing and customizing WordPress websites with Elementor, creating responsive and user-friendly layouts that align with client requirements. SEO Integration: Implementing on-page SEO best practices within Elementor, including optimizing content, meta tags, and images to enhance search engine visibility. Performance Optimization: Enhancing website speed and performance through efficient use of Elementor widgets, caching, and image optimization techniques. Advanced Customization: Utilizing Elementor's advanced features to add custom functionality and interactive elements, providing a unique and engaging user experience. Responsive Design: Ensuring all Elementor-built websites are fully responsive, delivering an optimal user experience across all devices. By leveraging my skills in WordPress and Elementor, I deliver high-quality, SEO-friendly websites that are visually stunning, highly functional, and tailored to meet the specific needs of clients.
Ahrefs As an experienced SEO specialist, I leverage Ahrefs to drive comprehensive SEO strategies and achieve measurable results. My expertise with Ahrefs includes: Keyword Research: Conducting in-depth keyword analysis to identify high-potential terms that enhance content strategies and improve search rankings. Site Audits: Performing detailed site audits to uncover and resolve technical SEO issues, ensuring optimal website performance and search engine compliance. Backlink Analysis: Analyzing backlink profiles to identify quality link-building opportunities and track competitors' link-building strategies. Content Gap Analysis: Utilizing content gap analysis to identify opportunities for creating high-performing content that fills market needs and drives organic traffic. By effectively utilizing Ahrefs' robust suite of tools, I develop data-driven SEO strategies that boost visibility, enhance user engagement, and improve overall site performance.
On-Page SEO With over 5 years of experience in digital marketing, I specialize in on-page SEO techniques that optimize website content and structure for improved search engine rankings and user experience. My expertise includes: Keyword Optimization: Conducting thorough keyword research and integrating high-value search terms into website content, meta tags, and headers to enhance relevance and visibility. Image Optimization: Enhancing images with appropriate alt text, file names, and compression techniques to improve load times and search engine indexing. By leveraging these on-page SEO strategies, I help websites achieve higher search engine rankings, better user experience, and increased organic traffic.
Experience: 2 - 5 years
SEO Analysis With over 5 years of experience in digital marketing, I specialize in comprehensive SEO analysis to enhance website performance and drive organic growth. My expertise includes: Full Website Audits: Conducting detailed audits using tools like Screaming Frog and Ahrefs to identify and address critical SEO issues, improving site health and search engine rankings. Keyword Research: Performing thorough keyword analysis to identify high-value search terms that boost content relevance and visibility. Competitor Analysis: Analyzing competitors' strategies to uncover opportunities for improving our own SEO tactics and staying ahead in the market. Performance Monitoring: Utilizing tools like Google Analytics and Google Search Console to monitor site performance, track progress, and make data-driven decisions for continuous improvement. Technical SEO: Identifying and resolving technical SEO issues such as broken links, duplicate content, and site speed optimization to ensure a seamless user experience and better search engine indexing. My analytical approach and proficiency with SEO tools enable me to develop and implement effective strategies that significantly improve search engine rankings and drive targeted traffic.
Experience: 1 - 2 years
Keyword Research With years of experience in digital marketing, I specialize in conducting comprehensive keyword research to identify high-value search terms that drive targeted traffic and improve search engine rankings. My expertise includes: In-Depth Analysis: Utilizing tools like Ahrefs, SEMrush, and Ubersuggest to perform thorough keyword analysis and uncover high-potential search terms relevant to the client's niche. Competitive Analysis: Analyzing competitors' keyword strategies to identify gaps and opportunities for ranking higher in search engine results. Search Intent Understanding: Assessing search intent to ensure that the identified keywords align with user queries and content goals, driving relevant traffic. Long-Tail Keywords: Identifying and targeting long-tail keywords that are less competitive but highly relevant, contributing to a more robust SEO strategy. Trend Analysis: Keeping up with search trends and seasonality to incorporate timely and relevant keywords into content strategies. By leveraging these keyword research techniques, I help create data-driven SEO strategies that enhance content relevance, boost visibility, and drive organic growth.
Experience: 1 - 2 years
Google Search Console With over years of experience in digital marketing, I utilize Google Search Console to monitor and optimize website performance, ensuring improved search visibility and user experience. My expertise includes: Performance Tracking: Analyzing search traffic data to understand site performance, identify high-performing keywords, and discover opportunities for improvement. Indexing Management: Monitoring and managing indexing status to ensure all important pages are crawled and indexed by search engines. Issue Resolution: Identifying and resolving technical issues such as crawl errors, mobile usability issues, and security problems to maintain a healthy website. Search Analytics: Utilizing search analytics to gain insights into user behavior, click-through rates, and average positions, helping to refine SEO strategies. Sitemap and URL Inspection: Submitting sitemaps and using the URL inspection tool to ensure that new content is indexed quickly and accurately. By leveraging Google Search Console, I provide data-driven insights and actionable recommendations to enhance website performance, boost search rankings, and improve overall user experience.
“I can find little blocks of time to focus so we can scale this business.”
Clearman Lawyers
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