Showreel Creation

How to Apply
Portfolio – Submit examples of similar promotional videos or showreels you have created.
Project Approach – Briefly outline how you plan to execute our vision (storyboarding, editing tools, creative direction).
Timeline & Availability – Confirm you can meet our deadlines and your availability for feedback sessions.
Pricing & Payment Terms – Provide a clear breakdown of costs.

Project Overview
Paddle Creative is a leading Webflow-focused digital agency seeking a talented motion designer to create a high-impact showreel.
This dynamic and engaging video will showcase our best projects, highlighting our expertise in Webflow design and development. The goal is to captivate potential B2B clients and elevate our brand presence across our website, social media, and marketing campaigns.
The final showreel should be visually polished, upbeat, and professionally paced, incorporating smooth transitions, dynamic animations, and an engaging soundtrack to create a seamless viewing experience.

Project Goals
Showcase Our Expertise – Highlight our team's capabilities in Webflow design and development.
Engaging Visual Style – Use quick transitions, bold text, and dynamic animations to maintain high energy.
Brand Alignment – Ensure visuals align with Paddle Creative’s branding (color palette, typography, and overall aesthetic). These assets can be provided in a Figma file.
Client Portfolio Highlights – Feature 8–10 top client projects displayed across mobile, tablet, and laptop views.

Content & Structure
Music & Pacing
Upbeat, modern soundtrack with a build-up effect culminating in the Paddle Creative logo.
Synchronization of video transitions with music for a seamless experience.
Client Highlights
Opening Sequence: Quick flashes of 8–10 client logos.
Primary Display: Short mobile or laptop screen recordings (2–3 seconds per project).
Final Sequence: Full-screen displays of key client pages, dynamically cycling through multiple projects.
Transitions & Motion Graphics
Fast-paced cuts and transitions aligned with the upbeat soundtrack.
Subtle parallax or motion graphics to highlight text/logos.
Rotating device mockups (mobile, tablet, and laptop) showcasing each site.
Brand Integration
Use of Paddle Creative’s color palette and typography throughout.
Strong final call-to-action featuring the Paddle Creative logo.
Reference showreels will be provided upon successful application.

Deliverables
Showreel Video (30–45 seconds)
Optimized for web and social media.
High-resolution (1080p or higher) MP4 format.
Short & Subtitled Version (Optional)
A 15-second teaser for social media ads.
Source Project Files
Adobe Premiere Pro, After Effects, or CapCut Pro (PC).

Technical Requirements
Aspect Ratios: Primarily 16:9, adaptable to 1:1 or 9:16 for social media.
Duration: 30–45 seconds.
File Format: Final files in .mp4 (H.264 codec).
Resolution: Minimum 1080p.

Responsibilities
Brainstorm creative concepts and storyboard the showreel.
Source or create device mockups (mobile, tablet, and laptop) to showcase websites.
Edit, color-correct, and finalize the video with transitions, text, and animations.
Integrate branding elements (logo, colors, typography).
Select and synchronize an upbeat soundtrack with video transitions and pacing.

Skills & Experience
Proven experience in creating short promotional videos or showreels.
Strong portfolio demonstrating expertise in motion graphics, animation, and video editing.
Proficiency in After Effects, Premiere Pro, or similar software.
Understanding of design principles, transitions, and pacing in motion graphics.
Ability to adhere to brand guidelines and deliver high-quality content under tight deadlines.
Familiarity with Webflow design or showcasing website visuals is a plus.

Communication & Availability
Strong command of English for clear communication.
Availability for Slack communication or internal calls (UK time zone).
Open to feedback and iterative revisions.

Timeline
Proposal & Concept Approval: Within 1 week of hiring.
First Draft Delivery: Within 2 weeks of concept approval.
Revision Rounds: Up to 2 rounds of revisions.
Final Delivery: Within 3 weeks of project start.

Budget
Please provide your estimated cost for the full project, including any licensing fees for music and stock assets.
We have access to Envato to avoid licensing fees if needed.