SEO Specialist

SEO Specialist (*Fluent in English, bonus if can speak Chinese. Preferably a female for KOL (Key Opinion Leader) Building*)

Location: Singapore/Johor Bahru

Job Type: Full-Time

We are a dynamic digital marketing agency based in Singapore/Johor Bahru, committed to delivering innovative and impactful marketing solutions to our diverse clientele. Our team thrives on creativity and excellence, and we are on the lookout for a talented individual to join us.

- Write compelling and high-quality website content, including blog posts and page descriptions to improve website search results
- Develop optimization strategies that increase the company’s website search engine results rankings
- When conducting paid search campaigns, the SEO Specialist will execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI
- Manage the expenses of SEO campaigns, staying on budget, estimating monthly costs and reconciling differences
- Closely collaborate with web development team to ensure SEO best practices are properly followed throughout website content
- Work with editorial and marketing teams to drive SEO in content creation and content marketing
- Take responsibility for page optimization for search engine marketing
- Perform ongoing keyword research, discovery and optimization for new relevant keywords to use throughout the company website and marketing materials
- Research and implement search engine optimization recommendations
- Create and execute link building strategy
- Change website architecture, content, linking and other factors to improve SEO positions for target keywords
- Determine measurable goals that demonstrate improvement in marketing efforts
- Monitor daily performance metrics with SEO tools such as Google analytics to understand SEO strategy performance
- Collaborate with others within the marketing department to manage SEO strategy