SEO, Google Business & Social Media Engagement Specialist (PT)

We are looking for a versatile and motivated individual to join our team on a part-time basis (15 hours per week) as an SEO, Google Business & Social Media Engagement Specialist. The ideal candidate will have a strong background in SEO, Google Business profile management, and social media engagement. This role involves optimizing online presence across various platforms, engaging with target audiences, and converting leads through an automated LinkedIn campaign. There is potential for additional compensation based on experience and expertise.

Key Responsibilities:

• SEO Optimization:
• Conduct keyword research and implement on-page SEO strategies to improve search engine rankings.
• Optimize website content, meta descriptions, and tags for better visibility and traffic.
• Monitor and analyze website performance using tools like Google Analytics and Search Console.
• Develop link-building strategies to enhance website authority and visibility.
• Google Business Management:
• Set up and manage Google Business profiles, ensuring accurate and up-to-date information.
• Optimize profiles for better local search results and customer engagement.
• Respond to customer reviews and manage online reputation.
• Track and report on profile performance and make recommendations for improvement.
• Social Media Engagement:
• Use existing templates to post content on Instagram and Facebook.
• Engage with followers by responding to comments, messages, and tags to build a strong community.
• Monitor social media metrics and provide insights on engagement and reach.
• LinkedIn Lead Conversion:
• Execute and manage automated LinkedIn campaigns to generate and convert leads.
• Craft personalized messages and follow-ups to engage potential clients.
• Track the effectiveness of LinkedIn campaigns and provide recommendations for improvement.

Qualifications:

• Proven experience in SEO and Google Business profile management.
• Strong understanding of social media platforms, particularly Instagram and Facebook.
• Experience with LinkedIn lead generation and engagement.
• Excellent written and verbal communication skills.
• Ability to work independently and manage time effectively.
• Familiarity with analytics tools such as Google Analytics, Search Console, and social media analytics platforms.

Additional Information:

• This is a part-time position, requiring 15 hours per week with potential for additional hours based on performance and project needs.
• Flexibility to work remotely.
• Competitive compensation with opportunities for growth and advancement within our agency.

Application Process:

To apply, please send your resume, a cover letter, and any relevant work samples to [Email Address]. Please include “Team Player” in the subject heading of your application for consideration. We look forward to hearing from you!