Paid Ads Specialist - Meta / Facebook Ads (E-commerce Coffee Company) *Long Term/Starts now*

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TYPE OF WORK

Any

SALARY

$5-12/hour based on relevant experience

HOURS PER WEEK

10

DATE POSTED

Jan 7, 2025

JOB OVERVIEW

Are you ready…
To start a role where you can make a big impact?
And join a dynamic team working on innovative products?

Then keep reading, we want to work with you!

We are seeking a rockstar Paid Ads Specialist to join our marketing team. You will have the opportunity to develop, execute, and scale campaigns for our one-of-a-kind coffee products!

This role will begin as a contract role and, if we work well together and you have strong performance, has the opportunity to become a part or full time position and/or earn performance bonuses.


WHY YOU’LL WANT THIS POSITION:
• Incredible company culture:
• Small, close team with collaborative, friendly and open culture.
• We believe the biggest asset of a company is our people. We make it a focus to help every team member reach their full potential by investing in their learning, growth, skills, and education. When we grow as individuals, we succeed as a team.
• Not a fan of office politics or drama? We’re on the same page. Instead of wasting time with that, we focus on solving problems and reaching goals
• 100% remote, enjoy the comfort and flexibility of working from home

Progression and long-term growth:
• Opportunity to transition to a full time position if it’s a mutual fit and you meet performance goals
• Opportunity for increased compensation and bonuses as we grow
• Feel empowered, make decisions, have an impact
• Grow with the company and live up to your potential!
• Join an exciting, fast-growing company!


ABOUT US:
We’re a young, ambitious, and small (but growing!) company that’s making a massive impact in ecommerce.

Since 2015 we’ve been obsessed with building award-winning products and awesome brands that people fall in love with. We have 2 primary brands in our portfolio: (1) an international award-winning coffee product brand (@icosabrewhouse / www.icosabrewhouse.com), and (2) an educational coaching program that helps entrepreneurs grow & scale their businesses to create a positive impact in the world!

Our two recent flagship products became the world’s most successful launches in their categories. We have shipped more than 200,000 orders worldwide and we’re continuing to expand.

Our culture is transparent and candid. You’re always welcome (and encouraged!) to ask questions or express a difference of opinion. Learning and growth is very important to us (both personally and professionally). We work hard, and we have fun!


WHO WE’RE LOOKING FOR:
We’re looking for a results-oriented Paid Ads Specialist with a strong background in managing Facebook / Meta Ads. This role focuses on execution—your primary responsibility will be managing, optimizing, and scaling ad campaigns to meet performance goals.

Do you thrive in data-driven environments? Enjoy analyzing performance metrics to improve ROAS and scale campaigns? Know the ins and outs of Facebook Ads Manager? Great, let’s talk.

While the primary focus will be on Facebook/Meta Ads, experience with other platforms like Google Ads is a valuable bonus.


YOUR OPPORTUNITY AND ROLE ON THE TEAM
Our culture is collaborative, friendly and open. We hire people who are smart, ambitious, and have a strong desire to learn and grow.

Sounds like you? If yes, this is an exciting opportunity for you.

This is an exciting opportunity for someone ready to take charge of our paid ad campaigns and play a critical role in driving revenue and customer acquisition. As a Paid Ads Specialist, you will:

1. Set up, manage, and optimize paid ad campaigns
• Focus primarily on Facebook/Meta Ads with opportunity to work on Google Ads (if experienced).
• Ensure campaigns align with business goals and deliver strong ROAS.
2. Optimize ad performance
• Perform A/B testing on targeting, placements, and ad variations to identify winning strategies.
• Adjust campaigns based on performance metrics (e.g., CTR, CPA, ROAS).
3. Analyze and report results
• Track key performance metrics and provide actionable insights to the team.
• Share weekly performance reports with recommendations for improvement.
4. Work with our team to manage budgets:
• Allocate and scale budgets effectively to maximize returns.
• Suggest budget reallocations based on performance insights.
5. Potential to explore and scale new advertising opportunities
• Test new channels like TikTok, Pinterest, etc for potential growth
• Collaborate with the marketing team to align campaigns with promotions and launches.

Are you ready?

If you’d like to join us on our journey and grow together with us, we’re looking forward to meeting you.


ABOUT YOU / REQUIRED SKILLS OR EXPERIENCE:
Must have skills or experience:
• 2+ years of experience managing Facebook Ads campaigns.
• Proven track record of improving ROAS and achieving CPA goals.
• Strong analytical skills with proficiency in interpreting and using data to optimize campaigns.
• Experience with Google Ads or other paid platforms (e.g., TikTok Ads, Pinterest Ads) is a bonus.
• Comfortable working independently and taking ownership of campaigns.

Optional but a big plus:
• Familiarity with tools like Google Analytics, Klaviyo, or similar platforms.
• Experience working with eCommerce or direct-to-consumer (DTC) brands.
• Knowledge of scaling ad campaigns and testing strategies.
• Copywriting and basic graphic design skills


PAY, WORKING HOURS, HOW TO APPLY:
If this description seems like it’s too much or too intimidating for you, this position is probably not for you. However, if you’re still here reading and believe you are a good fit, we’d love to meet you.

This position will begin as a contract team member. Estimated salary range for this contract position is $5-12/hour based on your skills and level of relevant experience. Opportunity to transition into a full-time monthly salary position ($700-$1,500 + bonus) based on performance and fit.

We understand you may have a busy schedule, so we’ve made our interview process extremely quick and efficient.
To apply, please follow the steps below:
1. Get started with a quick Initial Screening here: https://treetotub.vervoe.net/job-page/inspired-lifestyle-paid-ads-specialist-screening-interview-dec-2024/590adbfd-4da1-4188-bbea-95f2d799874c
2. In the first question of the application start it with: "I’m (insert your name) from (insert your city/ town) and my favourite food is (insert your favourite food). Then write a short description about why you think you’ll be a good fit for this position.
3. Complete the screening and we’ll be in touch about the next steps and interview once we receive it.

The position is on a first come first review basis, so the sooner you complete the screenings, the more likely you'll get hired.

Good luck, and we hope to have someone awesome like you to join us!

SKILL REQUIREMENT
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