Meta Specialist for Lead Generation

Introduction: We are seeking a highly skilled and dedicated Part-Time Meta Specialist to join our dynamic team. This role is ideal for someone with a deep understanding of Meta platforms, including Facebook and Instagram, and experience in optimizing and scaling lead generation campaigns. The candidate should be well-versed in the technical aspects of Meta advertising, including catalog and Meta shopping, and committed to staying abreast of the latest trends and updates in social media advertising.

Key Responsibilities:

- Develop and manage powerful lead generation campaigns on Meta platforms, optimizing for maximum efficiency and effectiveness.
- Utilize advanced features of Meta advertising, including catalog management and Meta Shopping, to enhance campaign performance.
- Analyze campaign performance data to make evidence-based adjustments and improvements.
- Stay updated with the latest trends and technical updates related to Meta advertising to ensure cutting-edge campaign strategies.
- Collaborate with the marketing team to align Meta campaigns with broader marketing strategies and goals.

Requirements:

- Minimum of 3 years of experience in a digital marketing agency, with a focus on Meta platforms.
- Proven track record of creating and scaling successful lead generation campaigns on Meta.
- In-depth knowledge of all technical aspects of Meta advertising.
- Experience with Meta catalog and shopping features is highly desirable.
- Proficient in English, both in writing and speaking, suitable for crafting compelling campaign content and communicating effectively with team members.
- Able to work effectively during US Eastern Time business hours.

What We Offer:

- The opportunity to work with a forward-thinking company and a dynamic team.
- A chance to enhance your skills with continuous learning and professional development.

How to Apply: Please submit your resume, a cover letter highlighting your experience with Meta lead generation campaigns, and any relevant certifications. Ensure your application reflects your expertise in Meta platforms and your ability to work during US Eastern Time hours.