Marketing Strategist & Content Writer

Location: Remote


Summary:
KAIA is seeking a Marketing Strategist & Content Writer to drive revenue growth by developing targeted B2B marketing strategies that generate leads, nurture prospects, and support sales efforts in the aerospace, engineering, and technology industries. This role is critical to crafting compelling messaging that accelerates the sales cycle, engages decision-makers, and converts opportunities into paying clients.

Reporting to the Business Development (BD) Manager, you will be responsible for developing and executing marketing campaigns that directly contribute to pipeline growth, lead generation, and deal closure. Your work will align with KAIA’s sales strategy, leveraging content marketing, digital outreach, and sales enablement materials to support business development and revenue expansion.

This is a remote position, requiring candidates to have their own work location and hardware. Strong time management skills and the ability to work independently while driving measurable sales outcomes are essential.
Responsibilities:

Goal: Develop and implement campaigns at the direction of the Business Development Manager to connect with new customers, build rapport, and close sales.

Recurring Tasks Include:
-Develop and execute targeted marketing campaigns, including email sequences, lead magnets, and LinkedIn content for personal and business pages.
-Create compelling, SEO-optimized content for social media, website, case studies, and other marketing materials.
-Manage and optimize LinkedIn outreach, engagement, and ad performance, including running targeted ad campaigns.
-Track and analyze marketing campaign performance, providing insights for continuous improvement.

Qualifications:
-5+ years of experience in marketing, copywriting and sales in B2B sectors.
-Strong writing skills with an ability to craft engaging, persuasive content.
-Experience in aerospace, engineering, or technology industries is a plus.
-Proficiency in content marketing, branding, and digital outreach.
-Understanding of marketing funnels and strategies for lead conversion.
-Experience creating SEO-optimized content for websites.
-Ability to differentiate between brand positioning and market position for strategic growth.
-Self-motivated with strong time management skills for remote work.
-Experience managing LinkedIn messages and monitoring campaign performance.
-Experience with LinkedIn Ads and Google Ads is a plus.
-Basic graphic design skills in Adobe Creative Suite are a plus, but not required.

How to Apply:
Interested candidates should submit the following:
1. Resume
2. Portfolio (writing samples and marketing campaigns)
3. Cover letter explaining why you’re a great fit for KAIA. Show us your writing skills—your cover letter should stand out.

Use the subject line: "Marketing Strategist & Content Writer – [Your Name]" in your application.

About KAIA
At KAIA, we transform complex ideas into powerful visual stories that inspire action. As an Emmy Award-winning design and communications firm, we specialize in high-stakes industries like aerospace, defense, and advanced technology—partnering with NASA, the FAA, and Fortune 100 companies to craft compelling, high-impact messaging. Our team thrives on innovation, blending technical expertise with creative excellence to deliver cutting-edge visualization, technical storytelling, and strategic marketing that drive real-world results.