Local Citation builder

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TYPE OF WORK

Full Time

SALARY

500/m

HOURS PER WEEK

40

DATE POSTED

Jan 15, 2025

JOB OVERVIEW

We are a dynamic and rapidly growing digital marketing company dedicated to helping businesses enhance their online presence and achieve sustainable growth. Our team is composed of innovative thinkers, creative strategists, and tech-savvy professionals who are passionate about driving results for our clients. We are looking for a meticulous and detail-oriented Citation Builder to join our team and contribute to our mission of delivering exceptional digital marketing services.

Job Overview:
As a Citation Builder, you will play a crucial role in improving our clients' local search visibility by creating and managing accurate and consistent business listings across various online directories. You will ensure that all citations are correctly formatted, up-to-date, and optimized for search engines. This position requires strong organizational skills, attention to detail, and the ability to work independently as well as part of a team. Please mention the color blue, so we know you can read the important details.

Key Responsibilities:
Citation Creation & Management: Create new business listings on relevant online directories and update existing ones to ensure NAP (Name, Address, Phone number) consistency.
Data Accuracy: Verify the accuracy of all information before submission to avoid discrepancies and maintain the credibility of the client's online presence.
Directory Research: Identify new citation opportunities by researching industry-specific directories, general business directories, and niche platforms.
SEO Optimization: Ensure that all citations are optimized with relevant keywords, categories, and descriptions to improve local search rankings.
Reporting & Analysis: Monitor the performance of citations using analytics tools and provide regular reports on progress and impact.
Problem Resolution: Address any issues related to duplicate listings, incorrect information, or other citation-related problems promptly.
Collaboration: Work closely with the SEO team to align citation strategies with overall SEO goals and objectives.
Qualifications:
Proven experience in citation building or a similar role within digital marketing.
Familiarity with local SEO best practices and the impact of citations on search engine rankings.
Strong understanding of various online directories such as Google My Business, Yelp, Bing Places, Yellow Pages, etc.
Excellent attention to detail and organizational skills.
Ability to manage multiple projects simultaneously and meet deadlines.
Proficiency in using citation management tools (e.g., BrightLocal, Moz Local) is a plus.
Basic knowledge of HTML/CSS is advantageous but not required.
Strong communication skills – both written and verbal.
Personal Attributes:
Self-motivated with a proactive approach to problem-solving.
Ability to work independently with minimal supervision while being an effective team player.
Eager to learn new tools and techniques in the ever-evolving field of digital marketing.
A keen eye for detail to ensure high standards of data accuracy.
Benefits:
Competitive salary based on experience
Flexible working hours
Opportunities for professional development
Collaborative and supportive work environment
Access to cutting-edge digital marketing tools and resources
How to Apply:
If you're passionate about digital marketing and have a knack for ensuring data accuracy across multiple platforms, we'd love to hear from you! Please submit your resume along with a cover letter detailing your experience in citation building and why you would be a great fit for our team.

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