Lead Generation & Marketing VA (Full-Time | Organic & Paid Growth Strategist)

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TYPE OF WORK

Full Time

SALARY

Biweekly Pay: $300–$400 USD (based on experience)

HOURS PER WEEK

40

DATE POSTED

Apr 2, 2025

JOB OVERVIEW

???? This isn’t your average VA role.
We’re looking for a growth-minded digital marketer who knows how to get attention, build trust, and drive consistent qualified leads — daily.

???? About Us
Dominion Wealth & Insurance Group is on a mission to become a $100M national financial brand, helping families protect legacies and build generational wealth through smart planning, insurance, and financial education. We serve a faith-aligned, motivated, and underserved audience across the U.S. — and we’re scaling rapidly.

Now we need you — a talented Lead Generation & Marketing Specialist — to fuel that growth.

???? Your Mission:
Generate 100–200 qualified leads per week through organic and paid strategies — and own the performance, systems, and testing that support our agency, advisors, webinars, and products.

You’ll work directly with the CEO, Integrator, and Funnel/Tech team, and you’ll be treated like the revenue-generating strategist you are.

???? Main Platforms You’ll Be Working In:

Facebook
: Groups, business page, profile content, lives

Instagram: Reels, Stories, Highlights, CTA content

YouTube: Long-form + Shorts with lead magnets & webinars


Email
+ SMS: Go High Level automations & campaigns

(Bonus Platforms): TikTok, LinkedIn, depending on campaign tests

???? Core Responsibilities:
? Organic Lead Generation (Main Focus)
Distribute lead magnets and tools in relevant groups & communities

Turn webinars, eBooks, and checklists into lead-gen content (IG, YT, etc.)

Spark real engagement through comments, DMs, stories, and lives

Monitor lead flows from opt-ins, funnels, referrals & freebies

Use Go High Level + Circle strategically to capture, nurture, and convert

? Paid Ads Support
Launch, test, and monitor Meta & Google Ads (with our team)

Optimize copy, visuals, and targeting to lower CPL

Build retargeting ads, follow-up automations, and warm audiences

Support low-budget testing with high-return strategies

? Funnel & Campaign Execution
Coordinate traffic-driving campaigns with Funnel + Graphics/Video VAs

Turn speaking clips, testimonials & posts into content that converts

Drive traffic to opt-in pages, webinar signups, and client offers

Track and report campaign ROI by funnel, magnet, and source

? Tracking & Optimization
Weekly reporting (CPL, lead source, traffic flow, booked calls)

Use Go High Level, Google Sheets & Upgrade to see actual info for tracking

Analyze weak points and suggest new hooks, formats, or targets

Take full ownership of marketing performance insights

???? You’re Perfect for This If You:
Think like a marketer, not just a VA

Know how to turn attention into leads — fast

Have solid knowledge of Go High Level, Meta Ads, and lead magnets

Are confident optimizing weak content, targeting, or delivery

Thrive in a fast-paced, impact-driven team with big goals

Love helping people win with money, purpose, and power

???? Required Skills & Tools:
1+ year in lead generation, marketing, or funnel execution

Comfortable with:

Go High Level (CRM, workflows, tracking)

Meta Ads Manager

Google Sheets

Zapier

Canva (for reels, carousels, etc.)

Excellent English (hooks, subject lines, CTA captions, and DMs)

?? Bonus Points For:
Experience in insurance, financial coaching, or agency growth

Built webinar funnels or managed lead magnets

Skilled in repurposing content and leveraging AI like ChatGPT

???? Position Details:
Full-Time (40 hrs/week)

Biweekly Pay: $300–$400 USD (based on experience)

Long-term role with growth, training, and bonus potential

Reports to: Integrator & CEO

Tools: Go High Level, Canva, Meta, YouTube, Upgrade to see actual info, Circle, Zapier

???? To Apply, Submit:
A short intro message or video (why you're the right person)

2–3 samples/screenshots of leads or results from past campaigns

Tools & platforms you’re strongest in

Your availability, timezone, and desired starting date

We’re building something special — not just a business, but a movement.
If you want to be part of a mission-driven, faith-influenced brand that’s changing lives and doing real numbers, apply now.

Let’s grow — together.

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