Full Time
1000usd
40
Jan 11, 2025
Introduction:
We are a fast-growing e-commerce company specializing in drop shipping within the European market, where we recently launched a branded store. To support our growth, we are seeking a talented and experienced Meta Video/Creative Editor to join our team. This role is essential as we enhance our direct response marketing strategies, focusing on Meta Ads
Responsibilities:
- Create and edit high-performing video and image ads specifically tailored for Meta Ads
- Collaborate closely with the marketing and media buying teams to develop compelling visual assets that resonate with target audiences, address customer pain points, and encourage conversions.
- Optimize video and image creatives based on performance data froUpgrade to see actual infota Ads Manager and analytics tools, ensuring that content aligns with campaign goals, targeting strategies, and budget.
- Conduct A/B testing and refine creatives based on performance results and ongoing feedback to maximize ad effectiveness and ROI.
- Stay up to date on industry trends, Meta Ads updates, and consumer behavior to continuously adapt and innovate the content strategy.
Skills and Qualifications:
- Proven experience in video and image editing for Meta Ads
- Deep understanding of Meta Ads Manager and the key performance metrics (CTR, CPA, ROAS) associated with running successful e-commerce and drop shipping campaigns.
- Ability to identify and visually communicate the pain points and desires of target customers through creative storytelling and impactful content.
- Strong technical skills in video and image editing software such as Adobe Premiere, After Effects, Final Cut Pro, Adobe Photoshop, and Illustrator.
- Experience creating content for A/B testing and optimizing creatives based on detailed performance data.
- Strong attention to detail, creative thinking, and ability to produce high-quality work under tight deadlines.
- Excellent communication skills and ability to collaborate with cross-functional teams including marketing, media buyers, and creative teams.
- Familiarity with tools like Slack and ClickUp to manage tasks and collaborate with the team effectively.
Deliverables:
- Regular production of high-quality video and image ads that align with campaign goals and are optimized for performance on Meta Ads platforms.
- Reports on the performance of creatives, including key metrics such as engagement rates, CTR, CPA, and conversions, with recommendations for optimization.
- Continuous creative iteration and optimization of visual assets based on testing results and market trends to improve ROI.
Compensation & Career:
- Starting rate of $1000/m for full time work, with opportunities for performance-based bonuses.
- Potential for professional growth and full-time employment based on performance and the success of ad campaigns.
We are looking for a creative and data-driven Video/Creative Editor who understands the balance between visual storytelling and performance-driven results. You should be passionate about creating content that converts and knowledgeable about the intricacies of Meta Ads in the drop shipping landscape. If you're excited to join a dynamic team and help drive our international expansion, we encourage you to apply.
To Apply: When applying, include the word "blue" in your application, and please answer the following questions in detail:
1. What is your experience with drop shipping / e-commerce?
2. For which type of products have you created Video/Image Ads?
3. What do you think is most important when using your creative in Meta Ads Manager?
4. What tools do you use for editing?
5. What is your availability?
6. Do you currently have a client, and how much time is that taking you?
Please send a Google Drive link with your best video & image ad creations.