Full-Time Marketing & Website VA (Content, Funnels & Social Media)

We are looking for a tech-savvy, highly organized, and proactive Marketing & Website Virtual Assistant who will act as a true partner in growing a coaching and consulting business. This is not just a “task-doer” role—we want someone who will strategize, track performance, and prompt content ideas based on what’s working.

???? Your mission:
? Help build a magnetic brand that attracts leads, converts them into clients, and runs smoothly with automation.
? Keep websites, funnels, email marketing, and social media on point.
? Act as a content strategist & performance tracker—so we’re always improving what works.
? Proactively suggest ideas to refine my niche and brand based on audience engagement.

? You’ll manage website updates, sales funnels, email marketing, social media scheduling, and content analytics.
? You’ll provide weekly insights on what content is performing best and what we should double down on.
? You’ll track leads, follow up with potential clients, and help turn engagement into sales.

Responsibilities:

???? Website & Funnel Management
• Set up and maintain sales pages & landing pages (WordPress, ClickFunnels, or Kajabi).
• Connect payment systems and automate lead capture & bookings.
• Track and optimize website performance (SEO, analytics, conversion rates).

???? Social Media & Content Strategy
• Analyze content performance—what’s getting the most engagement, and why?
• Give weekly content prompts to help create high-performing content.
• Schedule & post content on TikTok, Instagram, LinkedIn, and YouTube.
• Repurpose long-form content into social media posts, tweets, and emails.
• Help refine the niche and messaging based on engagement insights.

???? Email & CRM Management
• Set up and automate email marketing campaigns (Klaviyo, ActiveCampaign, or MailChimp).
• Manage and segment email lists to improve engagement.
• Send out weekly newsletters & promotional emails.

???? Content & Sales Performance Tracking
• Monitor key metrics (social engagement, lead conversions, website traffic).
• Provide weekly reports on what’s working & suggest improvements.
• Adjust content & marketing strategy based on real data.

???? Lead Generation & Sales Support
• Set up lead funnels that collect email addresses & nurture leads.
• Automate follow-ups & booking confirmations.
• Track performance & suggest improvements to increase conversions.

???? General Admin & Project Management
• Keep everything organized in project management tools (Trello, Asana, or ClickUp).
• Manage freelancers (video editors, designers) and delegate tasks.
• Track progress & report key performance data.

???? Must-Have Skills & Experience

? At least 2 years experience in digital marketing, VA work, or online business management.
? Strong experience with WordPress, Webflow, ClickFunnels, or Kajabi (or ability to learn fast).
? Experience with email marketing platforms (Klaviyo, ActiveCampaign, or MailChimp).
? Ability to analyze content engagement & suggest data-driven improvements.
? Strong written & spoken English communication skills.
? Experience managing social media scheduling & automation tools (e.g., Publer, Repurpose.io, ContentStudio).

???? Bonus Points if You Have:
? Basic video editing skills (CapCut, Canva, or Descript) to create long and short-form content and podcasts
? SEO knowledge to optimize websites & blogs for search engines.
? Past experience working with coaches, consultants, or course creators.