Email Marketing Specialist | Morning Shift + Benefits + 13thmonth pay + HMO

Apply here:

https://recruitcrm.io/apply/17302715334130073575shH

This is a remote position.

Job Summary

We are looking for an experienced Email Marketing Specialist to join our dynamic marketing team and take charge of our email marketing strategies. The Email Marketing Specialist will be responsible for managing the email marketing campaigns and maximizing revenue opportunities from the company’s CRM and customer database. The role involves working closely with our marketing, sales, and product teams to design and execute email campaigns that engage and convert our audience. This position is ideal for someone with a deep understanding of email marketing tools and strategies, and a proven ability to use data-driven insights to drive successful marketing campaigns.

Responsibilities:

Campaign Development and Execution: Design, implement, and track email marketing campaigns that effectively promote our products and services to increase customer engagement and sales.
Platform Management: Manage daily operations of email campaigns including but not limited to scheduling, testing, tagging, and deployment on platforms like Shopify and Klaviyo.
Performance Analysis: Monitor and analyze campaign performance and generate detailed reports on key metrics to identify opportunities for improvement.
List Management: Oversee and manage subscriber data, segmentation, and list maintenance to optimize campaign performance.
Content Creation: Collaborate with the content team to develop compelling and targeted messaging for various customer segments.
A/B Testing: Conduct A/B tests to improve conversion rates and overall effectiveness of email campaigns.

Requirements:

Proven Experience: At least 2 years of experience in email marketing, preferably with direct experience using Shopify and Klaviyo.
Technical Proficiency: Strong technical proficiency in email marketing platforms, particularly Shopify and Klaviyo.
Analytical Skills: Ability to analyze complex data, draw conclusions, and develop actionable recommendations.
Attention to Detail: Exceptional attention to detail in composing and proofing materials, establishing priorities, scheduling, and meeting deadlines.
Communication Skills: Excellent written communication skills to craft clear and concise emails that engage readers.

Desirable:

Additional Platforms: Experience with Omnisend and Salesforce is highly desirable.
Industry Knowledge: Understanding of the retail and eCommerce industry, particularly in environments using Shopify.
Bonus Skills:
Social Media Advertising: Experience with META (Facebook and Instagram ads) is a significant advantage, providing an integrated approach to digital marketing strategies.

Software:
Primary: Shopify, Klaviyo
Secondary: Omnisend, Salesforce
Bonus: META Platforms

Education:
Tertiary Qualification: A bachelor’s degree in marketing, communications, or a related field is preferred.

Time Zone: Australian Business Hours
Applicant Location: Must be Filipinos living in the Philippines

*Candidates who applied through the application link above will be prioritized.