Email Marketing Genius with Copywriting Mastery

About Us
We are Premium Invention, a leading provider of high-end solar security cameras. Our mission is to deliver innovative, customer-focused solutions while scaling our business to new heights. We're looking for a passionate and competitive Email Marketing Genius who understands selling psychology, has exceptional copywriting skills, and deeply values brand alignment.

This role is critical to our growth, focusing on crafting email flows that truly resonate with customers, driving conversions, and enhancing the overall customer journey. If you live and breathe email marketing, A/B testing, and storytelling through words, we want to hear from you.

Key Responsibilities

Email Marketing:
- Build and optimize email campaigns and flows using Klaviyo (or similar platforms).
- A/B test subject lines, designs, and copy to maximize engagement and conversions.
- Develop segmentation strategies to personalize messaging effectively.
Copywriting Mastery:
- Craft persuasive email copy and product descriptions that reflect our brand's voice.
- Aid in creating compelling copy for other business areas, including ads and website content.
Brand Alignment:
- Deeply research our company, customers, and competitors to fully understand our unique selling points and value proposition.
- Align every piece of communication with our brand identity.
Collaborative Work:
- Work with a designer to ensure email templates are visually appealing and functional.
- Bonus if you can handle design independently.

Compensation
- Monthly Salary: Competitive, based on experience.
- Performance Bonuses: Starting from Month 2, based on KPIs like open rates, click-through rates, and conversions.

What We’re Looking For
- Proven expertise in email marketing and copywriting, with a portfolio showcasing successful campaigns and flows.
- Deep understanding of selling psychology and the ability to connect with diverse audiences.
- Experience with A/B testing and data-driven optimizations.
- A competitive and passionate individual who thrives on achieving results.
- Familiarity with Klaviyo or similar email marketing platforms.

You MUST answer the following questions, candidates without answers will be automatically ignored.

1) Can you describe a time when you developed an email flow that significantly improved conversions? Please walk us through the process, including how you researched the customer journey and any specific results achieved.

2) Provide an example of an email campaign or piece of copy you’re most proud of. What made it successful, and how did you approach crafting the message?

3) How do you approach A/B testing for email marketing? Can you share a specific example where testing helped you improve performance metrics, such as open rates or conversions?
Brand Research and Alignment

4) When working with a new brand, how do you ensure your email marketing and copywriting align with their tone, values, and audience? What steps do you take to deeply understand the company and its customers?

5) Why do you consider yourself an email marketing “genius”? What drives your passion for crafting campaigns that convert, and how do you stay ahead of competitors in your field?


If you believe you’re the genius we’re looking for, we’d love to hear from you!
Please submit:
- Your resume.
- A portfolio showcasing successful email campaigns and flows.
- Detailed responses to the screening questions.