Creative Designer/ Social Media Coordinator

Company brief: Welcome to Alpha Technical Training, a trailblazing force in the Australian Vocational Education landscape! We're not just another Registered Training Organisation (RTO); we're a dynamic powerhouse reshaping the future of trade qualifications with innovation, a touch of risk-taking, and a commitment to empowering Australian trade workers.

Born in January 2023, we've burst onto the scene, turning heads in the industry with our avant-garde approach to course delivery. As pioneers, we're not just shaping careers; we're crafting a movement. Yet, amidst our rapid rise, we've acknowledged that our marketing and branding haven't quite caught up with the magnitude of our vision.

Job roles/responsibility

- Manage social media platforms and profiles and maintain brand consistency

-Engage with audience and respond to messages

-Coordinate with marketing executive and digital marketing specialist to plan and schedule contents for all social media platforms

- Publish social media contents according to the schedule.

- Making sure all messages and comments are being answered as per FAQ sheet

- Making sure organic leads are passed on to the sales team.

- Run live information session on social media channels or on Teams for potential students.

- Interacting with Digital marketing specialist and marketing executive to understand their campaign, goals, and desired deliverables. And design creatives based on their requirement for online/offline channels.

- Assist marketing executive with design/edits for brochures/news letters, blogs etc for company branding purposes

-Providing overall creative support for the marketing team.

- Design promotional materials

-Thinking creatively to generate visuals that connect with the target audience

- Working on layouts and the overall presentation of a online campaign

-Coordinate with marketing executive to make sure that designs of all marketing assets of the company is visually aesthetic.

- Research the brand and target audience and coordinate with digital marketing specialist to develop contents for marketing campaigns.

-Develop SEO content as per direction of the digital marketing specialist