Copy writer

Responsibilities

Write compelling and conversion-focused copy for VSLs, landing pages, email campaigns, product descriptions, and social media ads.
Develop persuasive sales narratives that resonate with our target audience and address their pain points.
Research and incorporate scientific studies, health benefits, and compliance-friendly claims into product copy.
Optimize content for SEO, A/B testing, and high-converting CTAs.
Collaborate with designers, marketers, and video producers to ensure a cohesive brand message.
Stay updated on FDA/FTC compliance regulations for supplement marketing.
Requirements

2+ years of experience in copywriting, preferably in the supplements, health, or wellness industry.
Proven track record of high-converting direct response copywriting (VSLs, landing pages, email sequences, etc.).
Strong understanding of consumer psychology, persuasion techniques, and storytelling.
Ability to write within regulatory guidelines (FDA/FTC compliant claims).
Experience with A/B testing and data-driven copy optimization is a plus.
Knowledge of SEO, digital marketing, and e-commerce trends.
Excellent attention to detail, grammar, and editing skills.
Preferred Qualifications

Experience with ClickFunnels, Shopify, or other sales funnel platforms.
Familiarity with AI tools, direct response frameworks (AIDA, PAS, etc.), and conversion copywriting strategies.
Background in health, nutrition, or fitness is a plus.