Content & Marketing Team Manager (Remote, Full-Time)

About Us:
Recycled Firefighter creates high-quality, durable gear—such as American flags, backpacks, and wallets—crafted from repurposed firehose materials. We’re passionate about sustainability, craftsmanship, and storytelling. Our brand thrives on creative, engaging content that resonates with our customers.

Role Overview:
We’re seeking a talented and organized Content & Marketing Team Manager to lead a remote team of 3-5 virtual assistants. This role involves overseeing content creation, email marketing, and social media efforts to ensure brand consistency, engagement, and creative excellence. The ideal candidate will be a strong leader, strategic thinker, and hands-on marketer who can refine and elevate our digital presence.

Key Responsibilities:
Team Leadership & Management:

- Oversee, mentor, and support a team of content creators, email marketers, and social media specialists.

- Set clear goals, provide constructive feedback, and ensure brand alignment across all channels.

- Foster a culture of creativity, accountability, and continuous improvement.

Content & Social Media Strategy:

- Review and approve content to maintain brand voice and messaging consistency.

- Develop and execute a content calendar across email, social media, and other digital platforms.

- Optimize engagement and growth on platforms like Instagram, Facebook, TikTok, and YouTube.


Email Marketing & Campaigns:

- Oversee email marketing efforts, ensuring high open and conversion rates.

- Collaborate on campaign strategy, automation, and list segmentation.

- Track performance metrics and optimize based on data insights.

Performance Analysis & Optimization:

- Analyze marketing performance, identify trends, and make data-driven recommendations.

- Implement strategies to increase traffic, conversions, and brand awareness.

Qualifications & Skills:
- Experience managing a remote marketing/content team.

- Strong understanding of content marketing, email campaigns, and social media engagement.

- Excellent English communication and copywriting skills.

- Proficiency in marketing tools (e.g., Klaviyo, Meta Business Suite, Canva, or similar).

- Data-driven mindset with the ability to analyze performance and optimize strategies.

- Passion for sustainability and e-commerce is a plus.

What We Offer:
- Competitive salary (negotiable based on experience).
- 30-day probationary period to assess fit.
- A dynamic, creative, and supportive work environment.

Opportunities for growth within a thriving e-commerce brand.

How to Apply:
If you’re a strategic thinker and creative leader ready to take our content and marketing to the next level, apply with:

- Your resume

- A brief cover letter outlining your experience and why you’re a great fit

- Portfolio or examples of past marketing campaigns

We’re excited to meet you! ????