Content Creator & Video Editor

We are a vibrant, family-owned wellness and movement center offering diverse classes, courses, and events, including yoga, jiu-jitsu, movement immersions, and parenting workshops. With a dynamic environment and a growing community, we’re looking for a creative and driven Content Creator to elevate our online presence and help communicate our unique offerings.

Role Overview:
As our Content Creator, you will play a pivotal role in showcasing our gym's diverse services and events to our audience. Your main responsibilities will include writing engaging copy, producing compelling visuals, and managing content across various social media platforms and online ad campaigns. This role is perfect for someone who thrives in a creative, fast-paced environment and loves storytelling through different mediums.

Responsibilities:
Content Writing:

Craft clear, engaging, and on-brand copy for event promotions, class descriptions, and marketing campaigns.
Develop compelling headlines and CTAs for online ads.
Social Media Management:

Plan and execute content strategies for posts, reels, stories, and IG/FB ads.
Create video and photo content that aligns with our brand identity.
Engage with followers by responding to comments, messages, and fostering community interactions.
Content Production:

Capture high-quality photos and videos during classes, events, and special workshops.
Edit content into eye-catching visuals for social media, reels, and stories.
Advertising:

Design and write content for paid online ads, ensuring alignment with campaign goals and audience targeting.
Monitor ad performance and tweak content for better engagement and conversions.
Creative Collaboration:

Work with instructors and the team to understand the unique value of each offering and translate it into compelling marketing material.
Requirements:
Proven experience as a Content Creator, Social Media Manager, or similar role.
Strong writing skills with the ability to craft engaging, concise, and persuasive content.
Proficiency in video and photo editing tools (e.g., Adobe Premiere, Canva, CapCut).
Familiarity with social media platforms (Instagram, Facebook, TikTok) and trends.
Understanding of digital advertising principles and analytics.
A creative mindset and a passion for wellness, fitness, or movement practices.
Ability to manage multiple projects and meet deadlines in a fast-paced environment.
Nice-to-Have:
Experience in wellness or fitness industries.
Basic knowledge of yoga, jiu-jitsu, or other movement disciplines.
Familiarity with tools like Meta Ads Manager and scheduling software.