Amazon Listing Optimization Team Lead (manager) for Agency

Position Overview:
Online Biz Upgrade to see actual infontum (OBM), a marketplace management agency specializing in Amazon full-brand management, is seeking a dedicated and driven Listing Optimization Team Lead to spearhead our listing optimization efforts. This role is critical in enhancing our brand partners' online presence through superior listing quality, SEO-driven strategies, and visually impactful content. At OBM, we take pride in fostering growth, collaboration, and excellence, and we’re looking for a leader who shares these values.

The ideal candidate will bring a proven track record in Amazon listing optimization, exceptional attention to detail, and a collaborative approach to leadership. They will oversee a team of graphic designers, manage project pipelines, and own the listing optimization core process. This is a unique opportunity to combine strategic oversight with hands-on expertise to deliver exceptional results for our brand partners.


Key Responsibilities:
1. LMA (Lead, Manage, Accountability):
- Lead a team of graphic designers and collaborate cross-functionally to deliver high-quality Amazon listings.
- Provide regular performance feedback, mentorship, and development opportunities to teaUpgrade to see actual infombers.
- Ensure alignment with OBM’s core values and goals.

2. Visual Architecture for Each Client:
- Collaborate with brand partners to understand their brand's style and voice in order to represent them well through our content.
- Guide graphic designers in creating images and A+ content that meet brand standards and resonate with target audiences.

3. Manage the Listing Optimization Schedule & Pipeline:
- Oversee the planning and execution of all listing optimization projects, ensuring timely delivery.
- Prioritize tasks to meet deadlines and align with client and Agency objectives.

4. Listing Quality & Conversion:
- Provide Quality Control - review and refine product listings to ensure high standards of copywriting, SEO, and visual content.
- Monitor and analyze key performance metrics to identify areas for improvement and implement changes to boost conversions.

5. Listing Research and Writing (SME):
-Serve as the subject matter expert in Amazon listing research and writing.
- Execute OBM strategies for product research and writing product titles, bullet points, descriptions, and backend keywords to maximize product visibility and relevance.

6. SEO Strategy and Implementation:
- Lead and manage the ongoing SEO implementation for existing ASINs to improve organic ranking and discoverability of products on Amazon.

7. Ownership of the Listing Optimization Core Process:
- Lead the team to consistently implement and improve the OBM Listing Optimization core process.
- Encourage learning and skill development within the team by providing clear training on processes and standards.
- Stay up-to-date with the latest Amazon policies, SEO trends, and industry best practices. Apply new knowledge to continuously optimize listings and enhance performance.

Required Qualifications, Skills and Experiences
- People Management: Demonstrated ability to lead, manage, and inspire a team, providing clear guidance and constructive feedback to achieve stated results.
- Amazon Copywriting / SEO: Strong background in crafting persuasive, keyword-rich copy for Amazon product listings in accordance with Amazon’s algorithm and policies to drive visibility and conversions.
- Data Dive Experience (Preferred): Familiarity with using Data Dive for keyword research and listing optimization strategies
- ChatGPT and other AI tools. Experience guiding AI language models to desired outcomes.
- Creative Direction: Ability to guide designers toward the desired graphic outcomes through a streamlined revision process. (*This person does not need to be a graphic designer, but needs to be a creative type and very familiar with the elements of design necessary to direct for successful Amazon detail pages).

Key Attributes:
Exceptional attention to detail and a commitment to excellence.
Strong organizational skills with the ability to manage multiple projects simultaneously.
Excellent communication skills to collaborate effectively with teaUpgrade to see actual infombers, brand partners, and other stakeholders.
Analytical mindset with the ability to use data to inform decision-making and drive continuous improvement.
Strategic Creativity to better position products on detail pages for increased conversion.

Team Collaboration:
This position will have direct reports, including graphic designers responsible for creating images and A+ content for Amazon listings. The Team Lead will:
Review and provide feedback on design drafts, ensuring alignment with client goals and Amazon best practices.
Guide the team through revisions to achieve finalized listings that drive customer conversion and improve product relevance.
Foster a collaborative environment where creativity and efficiency thrive.

Why Join OBM?
At OBM, we are committed to delivering exceptional results by fostering a culture of precision, growth, and collaboration. Joining our teaUpgrade to see actual infoans playing a key role in driving the success of our brand partners while working within an environment that values continual progress and strong, collaborative relationships. This role provides opportunities for personal and professional growth, empowering you to make a meaningful impact every step of the way.

How to Apply:

Submit this very short form to be considered and begin the interview process. We will ONLY consider applicants who come through this form, not through messages, email, dm, or other communication.

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Thank you,

Jonathan Bricker
Online Biz Upgrade to see actual infontum.