- Joined Public Relations Society of the Philippines in 2003 as project officer.
Typical work activities:
- producing business correspondences for events (proposal letters, invitation & thank you letters.
- identifying & securing speakers;
- liaising with media & PR colleagues to promote events;
- Joined DirectWithHotels in 2006 as web copywriter for over 2 years.
- Created & implemented online marketing / social media strategies and plans always focusing on the ROI.
- Achieved 1st page ranking in Google for Fuego Hotels' properties' targeted keywords within 2 months.
- Helped SurePro Solutions Inc. build online presence.
- Has managed a decent number of websites & social media sites with 10,000+ 20,000+ fans, 80,000+ fans.
- Grew MomCenter Philippines' Facebook community to 80,000+ & improved their Facebook page's virality (talking about this) to 18,000.
- Worked for 88DB Philippines as Social Media / Online Marketing Specialist.
- Achieved 1st page ranking in Google for 88DB's targeted keywords within1-2 months.
- Worked for Mobext, Inc. as Mobile Media Specialist.
- Manages multiple social media profiles & handles several geo-targeted PPC campaigns at Outsourced QAS, Inc. (8020 Internet Marketing).
- Uses Social Bakers and Google Analytics to determine the most meaningful and conversion-driving content, study the brand’s competition, determine the fan page scores, posting strategy and engagement, identify & monitor a brand’s most active and influential fans, including posts, comments, and other activities.
Specialties:
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Wordpress
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Social Bakers
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Hootsuite
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Social Media Management
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Mobile Search Optimization
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Mobile Media Management
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Landing Page Optimization
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Google Analytics
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Digital Photography
• Keyword Analysis
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Google Analytics
• HTML Knowledge
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Conversion Optimization
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Competitor Analysis
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SEM (Google Adwords, Facebook ads campaign, LinkedIn ads)
“I have one of the best VAs I've had in a long time...she's been amazing”
Davonna Willis
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