Dear Hosts/Property Owners,
With my extensive experience in revenue management and a proven track record of optimizing property listings, I am confident in my ability to contribute effectively to your business.
My process for onboarding a property to Revenue Management is thorough and data-driven, ensuring maximum revenue optimization. Here is an overview of the approach:
Revenue Acceleration Run (Onboarding):
Listing’s Feature Analysis and Ranking against compset: I analyze and rank the property’s features against its competitive set to identify strengths and areas for improvement.
Market Dashboard Set Up: I set up a comprehensive market
dashboard to monitor key metrics and trends.
Compset Identification and Analysis: I identify and analyze the competitive set to understand market positioning.
Pricing Analysis (3 Level Pricing) Occupancy Data & Future Price Analysis: I conduct a detailed pricing analysis, including hedge, control, and test strategies, along with occupancy data and future price trends.
High & Low Season Data Analysis: I analyze data for high and low seasons to adjust pricing strategies accordingly.
Minimum Stay Analysis: I assess and set minimum stay requirements to optimize occupancy and revenue.
Cleaning Fee Assessment: I evaluate and adjust cleaning fees to ensure competitiveness and profitability.
Cancellation Policy Assessment: I review and recommend adjustments to cancellation policies to balance flexibility and revenue protection.
Implementation in Pricelabs: I implement the pricing strategy in Pricelabs, setting prices up to 12 months in advance, including:
Minimum Price for Weekdays and Weekend
Base Price set
Minimum Far Out Prices
Seasonal Profiles & Prices
Holiday/Event Prices
Orphan Day Discount and Prices
Customizing Settings in Pricelabs
Revenue Management Proper:
Regular Update and Monitoring of Prices against compset: I regularly update and monitor prices to stay competitive.
Health check (Listings Health/Performance Scoring) - Every 2 weeks: I maintain a scorecard to track the health and performance of listings.
Monthly KPI Reporting: I provide detailed monthly KPI reports to track progress and identify opportunities for improvement.
I am committed to providing quality work and building lasting relationships with clients. My expertise in using Pricelabs, data analysis, and automating pricing processes ensures that I can deliver exceptional results.
Sincerely,
Whatsapp:
“My life has gotten so much better. It changed my life, and I know it can change yours”
- Lukas Rohler
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