Your Go-To Pro for Digital Marketing, Research, Writing, SEO,and Everything in Between!
Hey there! I'm
- SEO Content Writing: My writing applies SEO principles such as keyword optimization, internal linking, and metadata enhancement to improve search visibility and engagement.
- Web Research & Market Analysis: From researching red-flag ingredients in cosmetic products to verifying scientific studies for blog content, I deliver actionable insights with meticulous attention to detail.
- Content Management & Strategy: Expertise in content creation, optimization, and strategy development tailored for e-commerce (e.g. eco/sustainability niche).
- On-Page SEO: Skilled in helping improve website performance, boost rankings, and drive organic traffic.
- Administrative Support: Experienced in creating SOPs, managing intranet systems, handling professional customer interactions, and more.
TOOLS
SEO & Analytics: Keysearch, Semrush (familiar), Serpwatch, Google Search Console, Google Analytics, SurferSEO.
Writing and Content Creation: SurferSEO, Wordhero, Grammarly, Moz, CoSchedule, ChatGPT, Gemini, CopyAI, Buffer.
Collaboration & Organisation: Google Sheets/Docs, Airtable, Slack, Asana, Canva.
*If your tools aren’t listed, no worries. I’m adaptable and a fast learner!
KEY ACCOMPLISHMENTS
Written and co-written various content types, including product descriptions, brand articles, blogs, lead magnets, guest posts, and e-books.
Conducted extensive web and market research, enabling data-driven decision-making.
Improved website SEO, resulting in higher search engine rankings and increased organic traffic.
Developed content strategies that boosted user engagement and conversion rates.
Managed and optimized Shopify stores, enhancing user experience and sales performance.
Created and maintained Standard Operating Procedures (SOPs) for operational efficiency.
WHAT I BRING TO THE TABLE
Exceptional writing and research skills.
A proactive and thoughtful approach to problem-solving.
A collaborative spirit, always ready to share ideas and support the team.
An organised and efficient workflow, ensuring tasks are completed on time.
An adaptable mindset, ready to embrace changes and challenges.
HOW TO GET THE BEST OUT OF ME
Provide clear, written or video instructions.
Give me time and space to process tasks.
Encourage collaboration and open communication.
My Ideal Work Environment:
An organised, clutter-free space with light background music.
A culture of mutual trust, respect, and open communication.
Thank you for visiting my profile! If you’re looking for someone who combines dedication, creativity, and exceptional research skills to drive digital marketing success, let’s connect. I’d love to explore how I can contribute to your team!
Experience: 5 - 10 years
Experience: 5 - 10 years
Experience: 2 - 5 years
Experience: 2 - 5 years
Experience: 2 - 5 years
Experience: 2 - 5 years
“I had this VA that I could turn things over to made it a lot easier”
Kyle Mckenna
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